We offer different SEO packages according to the needs of your business. We are then able to customize the impact of your SEO campaign. For clients who feel that a specific service in their SEO package is not necessary, we will substitute the efforts into a different avenue for maximum results. For example, for a client who may not want to engage their business in Social Media Marketing (SMM), we will allocate our efforts for SMM to other aspects of your SEO campaign.
Before starting SEO, we will need to know more about you and your business. This will help us understand your business better and plan accordingly. Once you decide to proceed with us, a questionnaire about your business will be delivered to you.
Your website is checked for search engine friendly/unfriendly components. This covers technical analysis of your website.
We will identify the best keywords for your website. The method of selection depends highly on the “ranking” factor and we only choose the most relevant, traffic generating keywords. The final list varies from 10-20 keywords depending on your website’s theme and the industry of your business.
During this process, contents on your website are examined based on keywords selected from the keyword research. We will analyze your website to use content effectively and if required, we will ask you to introduce more content. We will also add strategic content for maximum optimization of your website.
We will check your website presence and submit your website to major search engines and directories. All submissions are done manually, not through spam-bots or auto submission tools. We will also submit your website on Google™ Places, Yahoo® Local and Bing™ Local to maximize your presence in the local markets, which is an effective way for businesses to advertise online.
At this stage, we will be ready with all optimized content. This will be a part of our on-page SEO campaign. We now can make changes on your website. You may notice these changes:
- - Addition of title and meta tags
- - Anchor optimization
- - Image optimization
- - Content optimization
- - Optimized file names and navigation
- - Increased website inter-linking
- - Addition of Google sitemap
- - Addition of Robots.txt (if required)
Once SEO for your website is complete, we will resubmit your website to search engines to re-index optimized web pages. We will observe your website rankings and send you quarterly reports.
Our off-page SEO process include continuous backlink building through high PRO sites, blogs, forums, and directories to increase the number of channels that can bring traffic to your website. Links will have strategically targeted anchor texts for maximum optimization and for search engine semantics.
By utilizing Social Media such as Facebook® and Twitter, we are able to increase your presence and integrate your website for maximum optimization. We will also lay a web online by cross linking, social bookmarking, feed syndication, and implementing new Social Media.
For instant visibility on search engines, we will help you manage your Pay Per Click campaigns for fast results. We will customize your campaign by targeting specific zip codes, gender and more. You can allocate a certain budget for PPC campaigns according to the nature of your business.